HTC launches HTC
Tattoo Android phone OCWorkbench 29 Oct 2009
HTC launched the 4th Android phone the Tattoo in Singapore this
evening. HTC also unveils it's new ‘QUIETLY BRILLIANT’ brand positioning.
The event was held at One Fullerton.
The event targets the young, inline with the customisable
faceplates of the new HTC Tattoo (see video).
HTC Tattoo
Breathe a Bit of You Into Your Phone
• An Epitome of You, Inside And Out
The HTC Tattoo is the first HTC phone that can be customised inside and out. You
can decide how your phone looks, then decide what you want to look at. When
you’re done customising HTC Tattoo, you’ll have a phone that speaks loudly about
who you are and what you’re into. With its distinct design and ability to
personalise all aspects of the phone, from its hardware to its applications and
content, users are able to express themselves and create their own individual
mobile experience.
• Shape and Form
106mm (L) X 55.2mm (W) X 14mm (T), Weight: 113 grams (with battery)
• Ink Your Style
Make a statement to your distinctive style with interchangeable covers and
customisation possibilities. With HTC Tattoo, you don’t just pick the look; you
make the look by designing your own personal skin for the phone. A splash of
your style and your personality will make the Tattoo uniquely yours.
• Making Sense To Art
HTC Tattoo takes you on a whole new level of mobile experience with the three
pillars of HTC Sense.
Make It Mine
The beauty of the HTC Tattoo is that not only do you get to make it yours on the
outside but also decide what really matters to you on the inside. Dictate and
organise how you want to access the people and content in your life in a way
that fits you best. So if you’re into chatting, texting, and tweeting, put all
your communication widgets and apps right on your front screen. If you’re into
games, visit the Android Market and download all the games you want. All these
made possible with Scenes that lets you create and save different screen
arrangements for different shades of your life.
Stay Close
Be connected with your loved ones simply in a single view. HTC Sense ingeniously
integrates all communication channels and applications to introduce a simple and
fuss-free way for you to stay close to the people in your life. Keep your social
interaction up to date with easy access to friends’ Facebook status and photo
updates, text messages, emails and call history. You can even send messages or
emails to your contacts in groups.
Discover the Unexpected
Sometimes there are no words to describe the cool surprises that happen in your
life. Even basic functions like the dialer will make you smile on the HTC
Tattoo. You can simply find a friend by dialing their phone number or by dialing
their name. If you’re a music aficionado, you’ll love how you can organise all
your tunes by album, artist or playlists. And if you’re a photo fan, you’ll rave
about the fact that your album is not just the photos saved on your phone but
also a gateway to online collections of you and your friends on Facebook or
Flickr.
• One Search Function
The dedicated Search button provides a quick, effective, and consistent way for
users to search across multiple sources — such as browser bookmarks & history,
contacts, and the web. How much easier can it get?
• An Intelligent Piece of Art
Aside from letting you take the free rein in customising its looks inside out,
it also packs quite an impressive plethora of hardware features within its arty
chassis. With a GPS, digital compass, gravity sensor, FM radio, 3.5mm stereo
headset jack, a 3.2 mega pixel camera and expandable microSD™ memory, HTC Tattoo
effortlessly marries performance with style.
Suggested Retail Price (inclusive of GST): SGD 598
Specifications
Operating system Android™ 1.6
Memory ROM: 512 MB
RAM: 256 MB
Dimensions 106mm (L) x 55.2mm (W) x 14mm (T)
Weight 113g (with battery)
Display 2.8-inch TFT-LCD touch-sensitive screen with 240x320 QVGA resolution
Network HSPA/WCDMA:
• 900/2100 MHz
• Up to 384 kbps up-link and 7.2 Mbps down-link speeds
Quad-band GSM/GPRS/EDGE:
• 850/900/1800/1900 MHz
(Band frequency and data speed are operator dependent.)
Device Control 4-way navigation control with Enter button
GPS Internal GPS antenna
Connectivity Bluetooth® 2.0 with Enhanced Data Rate and A2DP for wireless stereo
headsets
Wi-Fi®: IEEE 802.11 b/g
HTC ExtUSB™ (11-pin mini-USB 2.0)
3.5mm audio jack
Camera 3.2 mega pixel colour camera
Audio supported
formats
MP3, AAC(AAC, AAC+, AAC-LC), AMR-NB, WAV, MIDI
and Windows Media® Audio 9
Video supported
formats
MPEG-4, H.263, H.264 and Windows Media® Video 9
Battery Rechargeable Lithium-ion battery
Capacity: 1100 mAh
Talk time:
• Up to 342 minutes for WCDMA
• Up to 390 minutes for GSM
Standby time:
• Up to 520 hours for WCDMA
• Up to 340 hours for GSM
(The above are subject to network and phone usage.)
Expansion Slot microSD™ memory card (SD 2.0 compatible)
AC Adapter Voltage range/frequency: 100 ~ 240V AC, 50/60 Hz
DC output: 5V and 1A
Special features G-sensor
Digital Compass (3rd party software is needed)
FM Radio
Changeable Covers
Value Added
Applications
HTC Sense™, Android Market, Microsoft
®
Exchange synchronisation, FM Radio,
Weather, Footprints, Twitter Peep and YouTube
